Northbeam vs SmartSeller
Northbeam is an enterprise marketing-measurement platform (multi-touch attribution, media mix, creative analytics) starting at $1,500/month. SmartSeller measures something else: real profit per product, and what to reprice, discount or restock. If you spend heavily on ads, you may need Northbeam; if your question is product profit, SmartSeller costs far less.
On this page
Should you choose Northbeam or SmartSeller?
Choose Northbeam if…
- You spend six figures a month on ads across channels.
- You need multi-touch attribution and media-mix modeling.
- You have a media team that will act on it daily.
Choose SmartSeller if…
- You need to know which products and promotions make money.
- Ad spend is a smaller part of your costs.
- You want something useful today for $0 to $449/month.
How do Northbeam and SmartSeller compare?
Where is Northbeam stronger?
- The most rigorous ad measurement in this list.
- Media-mix modeling and creative analytics.
- Built for large media budgets.
What does SmartSeller do that Northbeam doesn't?
Ad limits without ad connectors
Minimum ROAS and maximum CAC to break even, calculated from contribution margin. No pixel, no ad-account connection needed.
On StarterPrice floor per SKU and a list of products losing money
The minimum price each product needs after COGS, fees, shipping, returns and discounts, and the dollars drained per month by SKUs below it. Reprice to floor in one click, written back to Shopify (bulk on Growth).
On StarterPromotion planner
The deepest safe discount for the store and each collection, with projected profit in dollars before the promo goes live and a warning when a promo pushes SKUs below their floor. Then the discount is created in Shopify inside the ceiling.
On FreeHow much would each cost for my store?
Northbeam's published Starter plan is $1,500/month; SmartSeller ranges from $0 to $449/month. See Northbeam’s pricing page.
Monthly list prices, before tax. Annual billing lowers both.
How do I switch from Northbeam to SmartSeller?
- 1
Install SmartSeller. Orders, revenue, Shopify fees and the cost per item already in Shopify sync automatically.
- 2
Fill the gaps the Tasks tab lists, starting with the highest-impact one: missing product costs, monthly expenses, gateway and pick-and-pack rules. The precision score shows how complete your numbers are. You can also type every product and its cost directly into SmartSeller.
- 3
Run both side by side for your 14-day Growth trial and compare decisions, not dashboards. You can keep Northbeam for ad measurement.
Frequently asked questions
Is SmartSeller a Northbeam alternative?
Only if you need profit decisions rather than attribution. SmartSeller doesn't measure ads; it measures profit per product and tells you what to reprice, discount or restock.
What's a cheaper alternative to Northbeam for small Shopify stores?
If you don't spend heavily on ads, you may not need ad measurement at Northbeam's level. SmartSeller is free up to 500 orders a month and costs at most $449 a month.
Does SmartSeller do multi-touch attribution?
No.
Can I use both?
Yes. Use Northbeam for ad measurement, and SmartSeller for product profit, pricing, promotions and stock.
What is a break-even ROAS and how does SmartSeller calculate it?
It's the revenue each $1 of ad spend must bring back for a campaign to break even. SmartSeller calculates it as 1 ÷ your contribution margin, from your own Shopify data, with no ad-account connection.
Other comparisons
See your real profit in about five minutes.
Free up to 500 orders a month. No overage fees, ever.